In preparation for this week's class I stumbled upon "My LEGO Network". My LEGO Network allows kids to create their own LEGO web page, collect, build and trade virtual items. The site allows users to express themselves through means of making music, creating stickers and displaying personal LEGO creations. The site even includes a ranking system that enabling users to grow their virtual items using what is called "challenging blueprints" to improve their rank amount users in the network.
Check it out, but spend to much time in the Arcade!
Thanks for sharing. In a couple of lectures we will go over the strategy of creating your own online communities. This is a great example of such a strategy.
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